It is with heavy hearts that we announce the shuttering of Good Media Ideas, the artist formerly known as McCulloch+Company, effective March 31, 2026. After 35 years serving the marketing-advertising community in Atlanta, the Southeast, and throughout the United States, our journey has come to an end.

Our team has collectively decided to pursue other opportunities. Some will be retiring to enjoy personal interests. Some will be taking their talents to new agencies. We’ve witnessed the invention of the fax machine. We’ve navigated the era of digital media and programmatic. We’ve vetted every media option from blimps, to pedicabs, to escalators, to urinals, to pigeons. No joke. We’ve developed media programs for cow udder cream, funeral homes, soft drinks, retail malls, quick serve restaurants, tanning beds, auto dealerships, hospitals, and much more. We are proud of our legacy, serving clients with expertise, professionalism, resourcefulness, and a genuine investment in their success. More importantly, we’ve made a lot of lifelong friends along the way.

It has been a wild ride, and we wouldn’t change it for anything.